How do you awaken interest in the first 90 seconds? Here are three methods you can use to grab your audience's attention.
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If business features are to hold any real value, they must be converted into clear customer benefits. Here are 3 simple ways to distinguish between the two...
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Discover how an understanding of the memory and how it works can help you create and deliver high converting, memorable sales presentations…
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Research has led to a number of principles being established with respect to multimedia learning. Apply these seven to the creation and delivery of your sales presentations...
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This video introduction looks briefly at how you can adapt Dr Cialdini's methods of influence for creating and delivering persuasive presentations...
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An introduction to a six-part blog series is based on Robert Cialdini’s methods of influencing people. We have adapted the six methods of influence to illustrate their applicability to the creation and delivery of memorable, more persuasive sales presentations...
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How to use scarcity as a method of influence when creating and delivering memorable, persuasive sales presentations...
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How to use consistency as a method of influence when creating and delivering memorable, persuasive sales presentations...
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How to use reciprocity as a method of influence when creating and delivering memorable, persuasive sales presentations...
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How to use social proof as a method of influence when creating and delivering memorable, persuasive sales presentations...
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How to use likeability as a method of influence when creating and delivering memorable, persuasive sales presentations...
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How to use authority as a method of influence when creating and delivering memorable, persuasive sales presentations...
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Follow these simple tips on how to give a presentation and deliver sales presentations that are both effective and memorable...
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If you spend sufficient time and energy specifying exactly what it is you are selling, it becomes much easier to create and deliver high-impact, memorable sales presentations...
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Knowing your audience allows you to present for them rather than at them. Frame your case in this way and see clients and prospects become more susceptible to your key messages...
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Key to learning from the mistakes of others is the ability to recognise behaviours and their impact...
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Why you should deal with audience questions before you deliver your final call to action and close…
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How to retain audience attention beyond the initial hook in order to guide understanding and create points of impact...
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How to avoid some of the introductory pitfalls common to poor business presentations and what to do instead to awaken the interest of your audience...
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Follow this simple model to create effective and engaging PowerPoint presentations that your audience will long remember...
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